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LEGAL + PRIVACY

Privacy Policy

Chefalo Consulting respects your privacy and is committed to being transparent about how information is collected, used, shared, and protected when you visit our website or interact with our services.

Last updated: August 20, 2026

Chefalo Consulting respects your privacy and is committed to handling personal information thoughtfully, responsibly, and transparently.

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This Privacy Policy explains how Chefalo Consulting, referred to in this policy as “Chefalo Consulting,” “we,” “us,” or “our,” collects, uses, stores, and shares information when you visit our website, communicate with us, schedule a meeting, register for an offering, download a resource, make a purchase, or otherwise interact with our services.

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By using this website, you acknowledge the practices described in this Privacy Policy.

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1. INFORMATION WE MAY COLLECT

The information we collect depends on how you interact with Chefalo Consulting.

 

Information You Provide

You may voluntarily provide information such as:
 

  • Your name

  • Email address

  • Telephone number

  • Organization name

  • Job title or professional role

  • Mailing or billing address

  • Information about your organization, audience, event, or service needs

  • Scheduling preferences and meeting information

  • Registration or purchase information

  • Responses to questionnaires, assessments, surveys, or intake questions

  • Messages, questions, and other information you choose to share with us


Please do not provide sensitive personal information through general contact fields, scheduling questions, or email unless it is necessary and you have been specifically asked to provide it.


Information Collected Automatically


When you visit our website, certain information may be collected automatically by Wix, Google Analytics, cookies, or similar technologies. This information may include:
 

  • Internet Protocol address

  • Browser type

  • Device type

  • Operating system

  • General geographic location

  • Referring website or source

  • Pages viewed

  • Links selected

  • Date, time, and duration of visits

  • Website interactions and performance information

  • Cookie and consent preferences


This information helps us operate, secure, understand, and improve the website.


2. HOW WE COLLECT INFORMATION

We may collect information when you:
 

  • Visit or navigate the website

  • Complete a form or questionnaire

  • Join an email list

  • Request information or contact us

  • Schedule a meeting through Calendly

  • Register for a webinar, training, event, or guided-learning experience

  • Download a resource

  • Purchase a book, course, toolkit, or other offering

  • Respond to a survey, assessment, or evaluation

  • Communicate with us by email, telephone, video meeting, or another channel

  • Interact with embedded media or an external platform linked from this website


We may also receive information from service providers that help us operate our website, scheduling, communications, programs, analytics, and business activities.


3. HOW WE USE INFORMATION

We may use personal information to:
 

  • Respond to questions and requests

  • Learn about an organization’s needs, goals, audience, or event

  • Schedule and manage meetings

  • Provide speaking, training, guided learning, consulting, and related services

  • Deliver books, resources, courses, downloads, or other requested materials

  • Process registrations, transactions, or service requests

  • Maintain client and prospective-client relationships

  • Send requested communications and service-related notices

  • Send educational, promotional, or marketing communications when permitted

  • Personalize and improve website content and user experience

  • Understand website traffic and engagement

  • Maintain website security and prevent misuse

  • Keep appropriate business, financial, and consent records

  • Meet contractual, legal, regulatory, or professional obligations

  • Protect the rights, safety, and property of Chefalo Consulting and others


We use personal information only for legitimate business purposes, to fulfill a request or agreement, with consent when required, or as otherwise permitted by applicable law.


4. WEBSITE HOSTING THROUGH WIX

This website is hosted on the Wix.com platform. Wix provides the online infrastructure that allows us to present our website and services.


Information submitted through or collected by the website may be processed or stored through Wix systems, databases, applications, security tools, and service providers. Wix may also collect technical and usage information necessary to operate, secure, and improve its platform.


Wix processes information according to its own privacy practices. Visitors may review the Wix Privacy Policy for additional information about how Wix handles data.


5. FORMS, COMMUNICATIONS, AND GOHIGHLEVEL

Chefalo Consulting uses GoHighLevel, also known as HighLevel, to manage forms, inquiries, contact information, email communications, client and prospective-client records, scheduling follow-up, and related business activities.

When you submit information through a form or communication connected to GoHighLevel, that information may be transferred to and stored within our GoHighLevel account. We may use it to respond to your request, provide requested information, maintain our relationship with you, and send communications consistent with your choices.

GoHighLevel processes information under its own privacy and security practices.


6. EMAIL COMMUNICATIONS

If you request a resource, join our mailing list, register for an offering, or otherwise ask to receive communications, we may send you educational materials, organizational updates, resources, event information, and information about Chefalo Consulting services.


You may unsubscribe from marketing emails at any time by using the unsubscribe link included in the message. You may still receive non-promotional communications related to an active inquiry, registration, purchase, meeting, contract, or client relationship.


We do not sell or rent our email list.


7. SCHEDULING THROUGH CALENDLY

We use Calendly to provide scheduling options. When you schedule a meeting, Calendly may collect information such as your name, email address, organization, time zone, scheduling preferences, and responses to booking questions.


The information collected during scheduling may be shared with Chefalo Consulting and connected service providers for the purpose of arranging and conducting the meeting. Calendly may also use cookies and other technologies under its own privacy practices.


When appropriate, Calendly may create a Zoom meeting for the scheduled appointment. Zoom will process information associated with the meeting according to its own privacy practices.


8. GOOGLE ANALYTICS

We use Google Analytics to understand how visitors find and use our website.

Google Analytics may collect information such as:
 

  • Browser and device information

  • Approximate geographic location

  • Pages visited

  • Referring websites or sources

  • Links and buttons selected

  • Website interactions

  • Visit duration

  • General traffic and performance information


We use this information to evaluate website performance, understand which content and service pathways are useful, improve the website, and measure actions such as scheduling-link selections, resource downloads, form submissions, and other important website interactions.


Google Analytics uses cookies and similar technologies. Where required, analytics technologies will be activated only after a visitor provides the appropriate cookie consent.


Google processes information collected through Google Analytics according to its own privacy practices.


9. COOKIES AND SIMILAR TECHNOLOGIES

This website uses cookies and similar technologies to:
 

  • Operate essential website functions

  • Maintain website security

  • Remember visitor preferences

  • Measure website traffic and performance

  • Understand how visitors interact with content

  • Support scheduling, forms, analytics, embedded content, and other third-party services


Some cookies are necessary for the website to function. Other cookies, including analytics and certain third-party cookies, may be optional and subject to your consent.


You can use our cookie banner or cookie-preference controls to accept, reject, or adjust available cookie categories. You may also manage cookies through your browser settings.


For more detailed information, please review our Cookie Policy.


10. EMBEDDED CONTENT AND EXTERNAL SERVICES

Pages on this website may contain embedded videos, audio, scheduling tools, forms, social-media features, maps, or other content supplied by third parties. They may also link to external websites where visitors can purchase books, access resources, register for programs, or use other services.


Depending on how the content is presented and your cookie choices, third-party providers may collect technical, usage, or account information when you interact with their content.


These providers operate under their own privacy policies. Chefalo Consulting does not control the privacy or security practices of external websites or platforms. We encourage you to review the policies of a third-party service before providing personal information.


11. PURCHASES AND PAYMENTS

Books, courses, resources, registrations, or other offerings may be purchased through an external payment processor, bookseller, ecommerce platform, or service provider.


Chefalo Consulting does not ordinarily receive or store complete payment-card information when a transaction is processed by an external provider. The payment provider may collect payment details, billing information, transaction information, and other information necessary to complete the purchase.


Purchases are also subject to the privacy policies and terms of the platform processing the transaction.


12. HOW WE SHARE INFORMATION

We may share personal information with service providers that support our website and business operations, including providers of:
 

  • Website hosting and security

  • Customer relationship management

  • Forms and communications

  • Scheduling and video conferencing

  • Email delivery

  • Website analytics

  • Registration and program delivery

  • Payment processing and ecommerce

  • File storage and business administration

  • Professional, accounting, legal, or technical services


These providers may access information only as needed to perform services for us or as otherwise permitted by their agreements and applicable law.


We may also disclose information:
 

  • When required by law, court order, subpoena, or governmental request

  • To protect the rights, safety, security, or property of Chefalo Consulting or others

  • To investigate fraud, misuse, security concerns, or unlawful activity

  • In connection with a merger, sale, restructuring, or transfer of all or part of the business

  • With your direction or consent


Chefalo Consulting does not sell personal information for money. We do not rent personal information or mailing lists to third parties.


Some privacy laws define “sale,” “sharing,” or targeted advertising more broadly than an exchange for money. If our practices change or applicable law requires an additional opt-out mechanism, we will provide the required notice and choices.


13. DATA STORAGE AND INTERNATIONAL PROCESSING

Chefalo Consulting and its service providers may process and store information in the United States and other countries where they maintain operations or service providers.


Privacy and data-protection laws may differ between jurisdictions. When required, we and our service providers use appropriate measures to support lawful data transfers and protect personal information.


14. DATA RETENTION

We retain personal information only for as long as reasonably necessary to:
 

  • Respond to your request

  • Provide services or fulfill an agreement

  • Maintain appropriate client, registration, transaction, and business records

  • Meet tax, accounting, legal, insurance, or contractual requirements

  • Resolve disputes

  • Maintain security and prevent misuse

  • Enforce applicable agreements


Retention periods vary depending on the type of information, the reason it was collected, and applicable legal or operational requirements. We may delete or de-identify information when it is no longer reasonably needed.


15. DATA SECURITY

We use reasonable administrative, technical, and organizational measures intended to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.


No website, transmission method, storage system, or online service can be guaranteed to be completely secure. You provide information through the internet at your own risk.


16. YOUR PRIVACY RIGHTS AND CHOICES

Depending on where you live and applicable law, you may have the right to:
 

  • Request access to personal information we hold about you

  • Request correction of inaccurate information

  • Request deletion of certain information

  • Request a copy of certain information

  • Object to or restrict certain processing

  • Withdraw consent when processing is based on consent

  • Opt out of marketing communications

  • Adjust non-essential cookie preferences

  • Request information about how personal information has been shared

  • Appeal certain decisions concerning a privacy request

  • Make a complaint to an appropriate privacy or data-protection authority


These rights may be subject to legal limitations, verification requirements, and exceptions.


To submit a privacy request, contact us using the information provided below. We may need to verify your identity before completing the request. Authorized agents may submit requests where permitted by applicable law, subject to appropriate verification.


You will not be discriminated against for exercising an applicable privacy right.


17. CHILDREN’S PRIVACY

This website and Chefalo Consulting’s organizational services are not directed to children under the age of 13, and we do not knowingly collect personal information directly from children under 13 through this website.


Some books, educational materials, or community programs may be intended for families, educators, caregivers, or youth-serving organizations. Purchases, registrations, or inquiries involving children should be completed by a parent, legal guardian, educator, or authorized organizational representative.


If you believe a child has provided personal information through this website without appropriate authorization, please contact us so we can review and address the situation.


18. EXTERNAL LINKS

Our website contains links to websites, resources, social-media platforms, booksellers, scheduling tools, and other services that Chefalo Consulting does not own or control.


We are not responsible for the content, privacy practices, security, or availability of external services. A link from our website does not necessarily represent an endorsement of every policy or practice of the linked service.


19. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy as our website, services, technology, or legal obligations change.


The “Last updated” date at the top of this page indicates when the policy was most recently revised. Material changes will be posted on this page and may be communicated through additional methods when required.


We encourage visitors to review this policy periodically.


20. CONTACT US

If you have questions about this Privacy Policy, would like to exercise an applicable privacy right, or have concerns about how your information is handled, please contact:


Chefalo Consulting
9118 Lawrence Dr.
Traverse City, MI 49685
United States

Email: shen@chefaloconsulting.com
Website: www.chefaloconsulting.com

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